Get a Free $10 Sobeys Gift Card

2020 General Mills & Sobeys Giveaway

General Mills Canada and the Sobeys Corp. have teamed up for an amazing give and get holiday bonus offer.

This season when you buy your favourite General Mills brand products, not only will you get a $10 gift card to add to your stocking but you will also help to donate free meals to Food banks Canada!

< The SnapSaveGive CA Bonus Offer >


General Mills Canada and Sobeys are giving away FREE $10 Sobeys gift cards with the purchase of participating General Mills products

There are a total of 6,000 Gift Cards available.

The gift cards may be redeemed at Sobeys banner stores:

Plus for every submitted receipt General Mills will also make a donation of 10 meals to Food Banks Canada, (maximum of 33,300 meals) Promotion Dates

The Snap, Save & Give Offer starts on October 29, 2020 and will end on Wednesday, December 2, 2020 at 11:59:59 p.m.

All receipts must have been submitted by  Wednesday, December 2, 2020.

Please note since the number of free gift cards is limited we suggest that you get in on this offer asap!

Free $10 Sobeys Card Giveaway Rules:

The Free $10 Sobeys gift card offer is open to all residents of Canada.

To participate in the giveaway customers must first make a purchase of participating products at the following stores Sobeys, Safeway, Thrifty Foods, IGA West and Foodland. Not included are IGA Quebec and FreshCo stores.

How to participate in the Promotion & Claim a Free $10 Gift card

Then follow these steps:

  1. Spend $50 before taxes on any of the two participating products listed on one store receipt and keep the receipt
  2. take a photo of the store receipt, snap a picture showing your purchase
  3. then go to the offers page at
  4. fill out the form with name and address details and upload the picture
  5. Click submit

You free Sobeys gift card will be mailed to you within 8 weeks, while supplies last.

Visit here to claim your gift card

What are the participating products?

The following products are included in this bonus promotion, for full details and varities please visit the rules page at

Participating Cereals:

  • Cheerios, Honey Nut, Multi-Grain Cheerios, original, Apple Cinnamon, Chocolate Cheerios and  Oat Crunch
  • Lucky Charms
  • Cinnamon Toast Crunch
  • Reese Puffs
  • Golden Grahams
  • Nestle Nesquik
  • Fibre 1 Honey Clusters 
  • Oatmeal Crisp Maple Nut, Almond,Triple Berry C

Participating Snacks:

  •  Nature Valley Trail Mix Bars, Crunchy Bars, Lunch Box Bars, Oatmeal Squares, Biscuits and Protein Bars 
  • Nature Valley Granola Cups, Roasted Nut Bars,  Breakfast Squares 
  • Fibre 1 Bars, Brownies,  Delights,  100 Calorie Bars 
  • Betty Crocker Fruit Roll-ups, Fruit by the Foot, Fruit Gushers, Fruit Snacks,Granola Bars 
  • General Mills Cereal Bars
  • LÄRABAR Bars 
  • Bugles Corn Snacks 

Participating Yogurt: 

  • Yoplait Minigo, Tubes, Yoplait Source 
  • Liberté Classique, Liberté Greek
  • YOP Yogurt Drink 

Participating Pillsbury Products: 

  • Pillsbury Pizza Pops, Crispy Crust, Pillsbury Grands Cinnamon Rolls, Flaky Supreme Rolls, Ready to Bake Cookies

Participating Annie’s Products: 

  • Annie’s Mac & Cheese  and Annie’s Pasta 398 mL.

Participating Old El Paso Products: 

  • Old El Paso Dinner Kits, Salsa, Old El Paso Taco Shells, Stand ‘n Stuff Hint of Lime Taco Shells and Tortilla Mini Bowls, Taco Seasoning Original 

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